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Classic Travel wins ‘Resilience’ award at SLIM Brand Excellence

February 02, 2021

Classic Travel, the IATA accredited subsidiary of Expolanka Holdings PLC, won a Restart Resilience Award under the Service Sector Large Category at the SLIM Brand Excellence Awards 2020.

Organized for the first time by SLIM Sri Lanka, the Restart Resilience Award was awarded to recognize and reward the outstanding efforts of organizations which withstood and overcame the challenges resulting from the pandemic.

“While being deeply affected by the many implications of the COVID-19’ pandemic in Sri Lanka, which brought the global travel industry to a deafening halt, Classic nevertheless strived hard to offer an uninterrupted service to its customers. As we come back bolder and stronger in the new normal, we will continue to invest our efforts in maintaining consistently good customer services through an enhanced travel service portfolio. “stated Shiham Imamudeen, Chief Executive Officer of Classic Travel.

The stringent awarding process evaluated numerous financial and operational areas, including the company’s response to mitigate the impact of the pandemic on its internal and external stakeholders, how it minimized the impact of operating efficiencies across the organization, its revised process and strategy, performance during the crisis as well as its business continuity plan for future crises.

The COVID-19 pandemic resulted in new challenges across organizations. It brought certain industries like travel and leisure a virtual complete stop whilst creating demand pressures to online transaction businesses which were not ready for the surge. It disrupted supply chains, route to market execution and customer interactions. SLIM Brand Excellence Awards 2020 was hosted to recognize these companies that stood strong in the face of disruptive change.


Additionally, Classic Travel won the gold award for Brand of the year in B2B category at SLIM Brand excellence awards 2018 and was awarded as a ‘Great Places to Work’ for five consecutive years.

Classic Travel is part of EXPOLANKA HOLDINGS PLC, which operates in a diverse range of sectors throughout Asia and much of Southern Africa and the USA. 

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